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CisCore TikTok exposes all the heteronormative weirdness of white American design

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CisCore TikTok exposes all the heteronormative weirdness of white American design

Person reviewing "Manly Bands" website, pointing at products

Strange, aggressively gendered clothing and home decor feature prominently online these days. From horrifyingly explicit pregnant couples T-shirts to the bizarre tendency to assign things as neutral as coffee and beaches to different sides of the gender binary, we’ve all found ourselves wondering what exactly the hell is going on here.

@beatingthebinary

I am puzzled and delighted that so many of you want to hear me talk about this stuff! #CisCore #nonbinary

♬ original sound – semiprofessional nature queer

Now, one brave non-binary TikToker has decided to try and answer those questions for us. Classifying all of these strange, unnecessarily gendered, and surprisingly angry products as CisCore, Moss (they/them) takes us on a TikTok journey that’s half-catalog and half-analysis of the weirder aesthetics of cisheteronormativity, the misguided notion that heterosexuality is a default and preferred human setting.

@beatingthebinary

Is this just my weird hobby, or are any other #queer or #trans folks weirdly fascinated by this stuff? #nonbinary #CisCore

♬ original sound – semiprofessional nature queer

Beginning with wine mom culture, and its connection to the way that everyone, but especially mothers, is horrifically overworked under our current system, Moss then branched out. Moss then came for hustle culture and its pink-themed corollary, girl boss culture. As in, work yourself to death in appropriately gendered colors, baby!

@beatingthebinary

#stitch with @dinonuggets.jpg Hustle culture/girl boss memes feel like a cousin to #CisCore thanks to @rogdblues for the suggestion!

♬ Happy Happiness Background Music – Massacaresound

Then they covered man caves and the bizarre and frankly alarming decor trend for them. Signage expressing a general hatred for women, especially wives, and a desire to do serious bodily harm to anyone going inside uninvited? Hang that right up on the wall.

@beatingthebinary

Reply to @honeybakedkae Folks have asked for more on the #ManCave , so let’s do some #CisCore spelunking together!

♬ original sound – semiprofessional nature queer

There are some lighter episodes, such as the time Moss decided to explore the deep and abiding love of chickens found all over these kinds of products (and roosters for the guys, naturally).

@beatingthebinary

Reply to @jmjs7125 Thanks to everyone in the comments for sharing chicken analysis! It seems like it can be #CisCore at times, but isn’t inherently.

♬ original sound – semiprofessional nature queer

As well as a recent, multi-episode special dedicated to Valentine’s Day merchandise.

@beatingthebinary

It’s the start of a #CisCore Valentine’s special! Let’s take a look at the gender sorting of #ValentinesGifts from Walmart.

♬ original sound – semiprofessional nature queer

Moss has even inspired other Ciscore anthropologists, delving into the depths of the cisheteronormativity to share the weirdest things they can find.

@ash_zz

#stitch with @beatingthebinary my house is so cis and I hate it some times #alt #4u #ciscore #cis #lgbt

♬ original sound – 💜ash💜
@aliendude_

#stitch with @beatingthebinary CisCore solidarity at its finest #cis #ciscore #fyp #trans #lgbt #gay

♬ original sound – Tylerrrrrrrr

The post CisCore TikTok exposes all the heteronormative weirdness of white American design appeared first on The Daily Dot.

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